Shanghai Fashion Week is the No.1 hot, hip and happening spot in China Fashion to be this week and thus trending away, like the sultry sirens of fashionable temptation we represent, Temper shall be! Without further ado, freelance fashion stylist and wardrobe consultant Jennifer S. writes for The JStyle. Time to get runway down and dirty, baby!
We’re talking one big fest comprising fashion, life, style and love this week as the “Paris of the Orient” shuns convenient common sense and embraces visionary imaginativeness. For one week, Shanghai City becomes a nerve center of rousing ruffles and voltaic, ferocious fashion.
“I especially like the polka dots added to the design; polka dots will be a big thing next year. Heads up!” Jenn S.
Temper Magazine’s Trending segment casts a net upon all that is throwing tantrums within the world of China Fashion across a variety of global sources. This very necessary segment dips its toe into the deep indigo-dyed pool that is the ocean of Middle Kingdom fashionable astonishment.
This time around, we lay all our love on Jennifer S., founder of fingerlicking good The Jstyle, as this blogger shares with readers eight of her favorite designers to watch. Trending and branding, it’s Jennifer in her own words!
Voice of Insiders
Voice of Insiders is a New York streetwear brand established in 2016. Their designs this time around are clean and clear cut. The designer has combined a sense of street style with a futuristic vibe and a sporty look to come up with a series of clothes that can be worn in everyday life. This brand has swayed the ways we look at streetwear: Neat, simple and still boasting attitude.
Deeply Personal was born in 2015 in Riga, Latvia. The brand’s designer Elina Vangs went to design school in both London and Milan and likes for her garments to embody the spirit of modern women. Her designs pursue both simplicity and elegance, all of these based on the notion that one outfit can suit multiple occasions.
The series was inspired by Toth’s Hungarian vacation villa named “Aliga”.
A & Dris
Some of you may not be as familiar with this brand. Its former self was Use Unsed as done by designers Attila Godena-Juhaz and Andras Toth, a brand followed by many Chinese devotees. However, due to the rapid and drastic changes in the fashion industry’s inner workings, paired with new consumer behaviorisms, Use Unsed was forced to come to a halt. The two designers have always been very interested in the Chinese market, therefore embarked on the A & Dris adventure, giving us fashion aficionados something brand new to embrace!
This was a Shanghai Fashion Week first for A & Dris. Designers Godena-Juhaz and Toth gave us a collection presenting that vacation feel inspired by Toth’s vacation villa named Aliga, set on the shores of a Hungarian lake. Hence the collection’s title of “Aliga Stories”.
Ports Pure is a Ports sub-line, seeking out a younger, simpler, but at the same time designful, style. This collection gives us a lot of olive green, burgundy red, black and white, and shades of grey. Despite the use of mere black and white, Ports Pure broke out of the black box this time with a series of creative cuts.
Disaya Sorakaikitikul graduated from Central Saint Martins, London. Though Disaya is a Thai designer, one cannot sense any “Thai-ness” in her designs. Her work by no means showcases any overly glamorized elements, but conveys a sense of urban modernism. Her pieces have been on the pages of Vogue, ELLE, Nylon and many more well-known magazines. In this collection, Disaya through lacing, embroidery and prints presents us with a very exotic SS18 collection.
Emanuel Ungaro, I don’t think I need to say too much about this brand given the long history it entails. I especially like the polka dots that have been included in the designs this time around. I’m telling you, polka dots will be a big thing next year! Aside from the dotties, I also really enjoyed the bold yet romantic floral prints featured in the collection.
By Fang X Swarovski
Last but not least, By Fang x Swarovski. Fang is a Chinese designer who moved to Paris at the age of 24, in the pursuit of a different worldview. Nevertheless, as her view of the world expanded, she never forgot her culture. Fang loves Chinese paper art so she often incorporates this into her designs. To this particular designer, everything serves as inspiration.
Visit The Jstyle to get the latest of Jennifer’s updates straight from the Queen of The Orient as she rules the fashion roost all week long!